- shocking artwork riffs and ballads that reek of sweat lust and 1979 heavy metal fury
Lovedrive is the sixth studio album by the German heavy metal band Scorpions, released in 1979. Lovedrive was a major evolution of the band's sound, which exhibited their "classic style" that would be later developed over their next few albums. Michael Schenker, younger brother of rhythm guitarist Rudolf Schenker, performed lead guitar on 3 songs. Gatefold/FOC (Fold Open Cover) Album Cover Design with artwork / photos on the inside cover pages
The year 1979 was a turbulent and transitional moment in both world history and the music industry. Politically, the Cold War remained tense with events such as the Soviet invasion of Afghanistan looming by year’s end, while in the West, cultural shifts were taking place as the optimism of the early 1970s gave way to a harder-edged realism. Musically, disco fever was still dominating charts, punk rock had shaken up the establishment in the late 1970s, and a new wave of heavy metal was forming in the United Kingdom. It was also the year that Michael Jackson’s “Off the Wall” broke through as a solo sensation, and Pink Floyd released “The Wall,” cementing rock’s ability to combine mass appeal with artistic ambition. Against this backdrop, Scorpions emerged as one of Europe’s most prominent hard rock and heavy metal acts, pushing German rock onto the international stage with their sixth studio album, “Lovedrive.”
“Lovedrive” firmly belongs in the hybrid zone between heavy metal and hard rock. This was a period when bands were refining the hard rock structures of the 1970s into something heavier and more melodic. Groups like Judas Priest were defining the metallic template with albums such as “Hell Bent for Leather,” while AC/DC, with “Highway to Hell,” pushed bluesy hard rock toward a stadium-filling sound. Other contemporaries included UFO, Thin Lizzy, and Rainbow—bands whose blend of riffs, soaring vocals, and melodic sensibilities paralleled Scorpions’ evolving direction. Within this environment, Scorpions managed to stand out by combining European precision with a fiery intensity that connected with audiences worldwide.
“Lovedrive” marked a turning point in the band’s musical identity. While earlier Scorpions records carried psychedelic and experimental undertones, this album introduced a polished, melodic approach that would define their signature style through the 1980s. The tracks alternate between hard-driving rockers and heartfelt ballads, showcasing both power and sensitivity. Songs such as “Loving You Sunday Morning” and “Another Piece of Meat” exemplify the heavy riff-driven energy, while “Holiday” and “Always Somewhere” highlight their ability to write melodic ballads that resonated deeply with fans. The instrumental “Coast to Coast” further demonstrated their willingness to explore mood and atmosphere without words. This versatility gave the band international appeal and set the stage for their global success in the following decade.
Central to the creation of “Lovedrive” was producer Dieter Dierks, a pioneering German producer and studio owner whose technical mastery and disciplined approach helped shape the album’s refined sound. His Dierks Studios became the cradle for many of the band’s most important works. The lineup itself included Klaus Meine’s distinctive and powerful vocals, Rudolf Schenker’s rhythmic guitar drive, and Matthias Jabs, who had just joined the group and immediately made his mark with a fluid, modern guitar style. Michael Schenker, Rudolf’s younger brother and a celebrated guitarist in his own right, contributed lead guitar work on three songs, adding a fiery and unpredictable edge. Together, these figures created a synergy that would push the Scorpions into their classic era.
The Scorpions were formed in Hannover, West Germany, in 1965 by guitarist Rudolf Schenker. Initially influenced by beat music and psychedelic rock, the band gradually shifted toward hard rock and heavy metal. Throughout the 1970s, the lineup evolved frequently, with notable contributions from virtuoso guitarist Uli Jon Roth, whose neo-classical style left a strong imprint on the band’s sound. By the time of “Lovedrive,” Roth had departed, making way for Matthias Jabs and, temporarily, Michael Schenker. This shuffle brought both stability and creative sparks. Klaus Meine’s role as frontman grew increasingly central, his distinct high-pitched voice becoming a defining element of the Scorpions’ identity. “Lovedrive” thus captures a moment of transition where the band settled into the configuration that would carry them into global superstardom.
Beyond its music, “Lovedrive” became infamous for its album cover. Designed by the British art group Hipgnosis, the image depicted a suited man and woman in the back of a car, with bubblegum stretched from the woman’s exposed breast to the man’s hand. The provocative artwork sparked outrage and was considered one of the more scandalous covers of its time. In some markets, it was banned or replaced with alternative imagery, while in others it remained uncensored. Despite—or perhaps because of—this controversy, the cover cemented the album’s notoriety and highlighted the Scorpions’ willingness to court the taboo, a pattern that continued with later albums such as “Virgin Killer” and “Love at First Sting.” The debate over its appropriateness underscored the cultural clashes of the era, where artistic freedom collided with social conservatism.
Some debate and confusion over the years about the identity of the model on the front cover of the "Lovedrive" LP by The Scorpions. Some sources have identified the model as Caroline Munro, while others have identified her as Lenka or Lena Nitro.
German Heavy Metal, Hard Rock
Fame Records Harvest – Cat#: 1A 038-1575071
Record Format: 12" LP Vinyl Stereo
Total Weight: 230g
1979 – Netherlands
Dierks Studios – Germany (Sept to Dec 1979)
The front cover of the Netherlands Fame edition of the Scorpions album Lovedrive presents a staged scene inside the back of a luxury car. A man in a light grey suit and matching vest leans slightly toward his companion while staring down, his left hand extending an exaggerated string of pink bubblegum.
The gum stretches improbably across the car seat, attaching directly to the woman’s exposed right breast, visible through the plunging neckline of her vibrant blue dress. Her posture is upright and composed, with one arm stretched across the seat back and the other hand resting in her lap.
The woman gazes directly at the camera with a fixed, almost defiant expression, framed by short auburn hair and bright red lipstick. The man appears detached, uninterested in the viewer, creating a stark emotional contrast. The dimly lit car interior highlights the bold, surreal connection between the characters, emphasizing the provocative and controversial nature of the cover art.
The back cover of the Netherlands Fame edition of the Scorpions album Lovedrive continues the provocative photo narrative inside a car interior. The same man and woman from the front cover are present, now smiling broadly, sharing a moment of exaggerated amusement.
The woman’s blue dress slips aside, exposing her breast while she holds a large framed photograph of the Scorpions band members. The band is shown in studio portrait style, clad in dark leather jackets, their expressions serious, framed tightly within the ornate border of the photo frame.
The man, still dressed in a tailored grey suit, leans closely beside her, grinning at the camera. Around this central image, yellow typography provides the album’s track listing for Side One and Side Two, names of the musicians and their roles, and production credits, all integrated into the cover design. The balance between risqué imagery and informative elements defines this as both artwork and functional back sleeve layout.
This custom inner sleeve from the Netherlands Fame edition of Lovedrive presents a striking promotional design. Dominating the top is the vivid red Fame logo, beneath which bold lettering proclaims “Albums & Tapes – Original Artists – Original Recordings – Original Quality.”
The background grid layout is filled with miniature album cover reproductions from a wide range of artists, including Deep Purple, Steve Miller Band, Eloy, Paul McCartney, The Beatles, and Gerry Rafferty. Each is paired with catalog numbers, emphasizing the catalogue’s breadth and availability.
The overall monochrome style, punctuated by vivid red accents, reinforces Fame’s marketing identity as an EMI sub-label while also doubling as a collector’s reference sheet for contemporary releases. This design highlights both branding and function within the packaging.
This second inner sleeve from the Netherlands Fame edition of Lovedrive mirrors the promotional style of the first, presenting a bold red Fame logo with repeated slogans promising “Albums & Tapes – Original Artists – Original Recordings – Original Quality.”
The structured grid beneath highlights miniature reproductions of a wide array of contemporary releases, including albums by Olivia Newton-John, Pink Floyd, David Gilmour, Queen, Whitesnake, Gerry Rafferty, Dr. Hook, Bob Seger, and John Lennon. Each entry includes catalog numbers, functioning as both marketing and reference tool for collectors.
Within this collage, Lovedrive itself is featured alongside other popular titles, situating Scorpions among international stars of the late 1970s. The visual presentation reinforces the Fame brand as a bridge between accessibility, variety, and catalog identity.
This close-up shows Side One of the Netherlands Fame pressing of Lovedrive, pressed on the classic yellow Harvest label with green print.
Prominently featured is the Harvest logo, a stylized circular figure in green set against the bright yellow background. The catalog number 1A 038-1575071 and stereo designation appear on the right.
The label lists all four Side One tracks with full titles, songwriting credits, and durations: “Loving You Sunday Morning,” “Another Piece of Meat,” “Always Somewhere,” and “Coast to Coast.” At the bottom, producer credit notes Dieter Dierks for Breeze Music, with rights societies BIEM/STEMRA clearly marked.
Surrounding the edge of the label is fine print detailing reproduction rights and legal information, completing the standard Harvest label typography and layout.
The album cover was created by Storm Thorgerson of the design firm Hipgnosis and, as with earlier Scorpions album sleeves, courted controversy. However unlike several of their previous album sleeves the controversy did not result in the cover being replaced with an alternate sleeve.
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