- incl. Rockarama
In 1985, Uriah Heep released “Equator,” an ambitious attempt to fuse their classic hard rock power with the polished sheen of 1980s arena rock. Produced by Tony Platt (AC/DC, Bob Marley), the album captures the band’s drive to stay relevant in a changing musical landscape. Featuring standout tracks like “Rockarama” and “Poor Little Rich Girl,” “Equator” stands as a fascinating time capsule of reinvention and resilience.
In the pantheon of English rock, few bands have experienced as many twists and turns as Uriah Heep. By 1985, the band was navigating uncharted waters with their album "Equator." A product of transition and exploration, "Equator" captures Uriah Heep at a moment when they were both reflecting on their storied past and seeking new sonic territories.
Historical Context
The mid-1980s were a turbulent time for rock music. The rise of MTV and the subsequent emphasis on visually appealing music videos were reshaping the industry. Established rock acts were compelled to adapt to a rapidly changing musical landscape dominated by synths, flashy visuals, and an increasingly commercial sound. Uriah Heep, veterans of the hard rock and progressive rock scenes of the 1970s, found themselves at a crossroads. "Equator" was their attempt to stay relevant while maintaining their core identity.
Musical Exploration and Genre
"Equator" is a rich tapestry of musical styles, weaving together threads of hard rock, progressive rock, and arena rock. The album opens with "Rockarama," a high-energy track that embodies the era's arena rock vibe. With its catchy chorus and driving rhythm, "Rockarama" was a nod to the band's ability to craft anthems designed for large venues and mass appeal.
Tracks like "Lonely Nights" and "The Other Side of Midnight" showcase the band's continued penchant for progressive rock, featuring complex arrangements and introspective lyrics. However, there is a noticeable shift towards a more polished, radio-friendly sound throughout the album. This blend of the old and the new illustrates Uriah Heep's attempt to bridge their foundational rock elements with the burgeoning trends of the mid-80s music scene.
Production Team and Recording Studio
The production of "Equator" was helmed by Tony Platt, a name synonymous with high-quality rock production. Platt, known for his work with AC/DC and Bob Marley, brought his expertise to TeePee Productions Ltd. His influence is evident in the album's slick production values and meticulous attention to detail.
Recording took place at Battery Studios in London, a venue that had hosted a plethora of notable artists. The state-of-the-art facilities at Battery Studios allowed Uriah Heep to experiment with new sounds and recording techniques, contributing to the album's polished finish.
Prog Rock / Hard Rock
A fusion of complex arrangements and melodic structures from progressive rock with the driving power and riffs of hard rock, characteristic of Uriah Heep’s mid-1980s sound.
EPIC / Portrait – Cat#: PRT 26414
The “Equator” album label combines vivid design elements: the “Portrait” logo in red and yellow cursive dominates the top, while the Epic logo appears on the left. Details include “STEREO”, “33⅓ RPM”, catalog numbers “PRT 26414” and “01-026414-20”, and the label code “LC 4734”. BIEM/STEMRA rights text is also shown.
12" Vinyl Stereo Gramophone Record
Total Weight: 230g
1985 – Made in EEC
The front cover of Uriah Heep’s 1985 studio album “Equator” is dominated by an immense geometric structure in vivid red against a jet-black background. The pattern resembles a three-dimensional spirograph or mandala, composed of countless interwoven lines radiating from a central circular core, creating an illusion of depth, symmetry, and movement.
Above this visual centerpiece sits the band’s classic angular red-and-white URIAH HEEP logo, bold and metallic in appearance, accompanied by a rectangular red sticker on the right that reads: “New Uriah Heep album includes Rockarama.” This placement reinforces the album’s marketing focus on its lead single.
The title EQUATOR runs across the bottom edge of the sleeve in minimalist white letters, spaced apart to match the clean, modernist aesthetic. The overall composition conveys precision, energy, and technical artistry—perfectly reflecting the band’s blend of progressive and hard rock during their mid-1980s era.
The back cover of Uriah Heep’s 1985 album “Equator” mirrors the front design, featuring the same red geometric mandala structure on a black field. The visual symmetry reinforces the album’s sense of precision and energy, creating a cohesive front-to-back aesthetic.
Across the top, red lettering lists the track titles for Side One and Side Two. Beneath the mandala, the band lineup and complete production credits appear in fine print, including the names of producer Tony Platt and assistant engineers John Hallett, Paul Corkette, Phil Tennant, and Stephen McLaughlin.
At the lower edge, logos for Epic and Portrait Records are shown beside the label code LC 4734. A small yellow retail sticker marked “CD 63” and a handwritten signature add authentic period detail, evoking the tangible, collectible charm of mid-1980s European vinyl issues.
This close-up of the Side One label from Uriah Heep’s 1985 album “Equator” displays the Portrait label design used by CBS Records during the mid-1980s. The label has a deep charcoal-grey background with white text and contrasting gold and red company logos.
The Portrait logo appears at the top in a flowing red handwritten script outlined in yellow, while the Epic logo, also in yellow, sits to the left. These twin logos symbolize the CBS family branding under which this release was distributed.
The track listing for Side One is printed in white sans-serif text, showing five songs beginning with the single “Rockarama.” Additional credits include producer Tony Platt for TeePee Productions Ltd. and the rights society BIEM/STEMRA. The catalogue number PRT 26414 and label code LC 4734 are clearly marked.
Around the rim, fine text states “All rights of the producer and of the owner of the recorded work reserved,” a standard CBS Europe legal disclaimer. The label design combines modern precision with strong branding typical of CBS’s European issues from 1985.
In the 1970s and 1980s, the Spirograph became more than just a children’s toy—it was a pop-culture phenomenon. Every kid with a ruler and curiosity for symmetry spent hours spinning gears, tracing hypnotic loops and nested circles that somehow looked both scientific and psychedelic. Designers, too, fell under its spell. The resulting patterns symbolized precision, motion, and infinite repetition—the very aesthetics that bridged science and art in that era.
Uriah Heep’s “Equator” album cover takes that fascination and amplifies it into something monumental. Its fiery red web of interconnected lines feels like a spirograph turned cosmic—perfectly encapsulating the mid-80s fusion of analog craft and technological ambition. In true rock-collector irony, what began as a toy on a coffee table ended up etched into vinyl history as one of Heep’s most geometrically mesmerizing sleeves.
Bronze S 204 532 , 1982 , Germany
Abominog is the 14th album for British rock group URIAH HEEP. It was the first album without keyboardist Ken Hensley. The album was critically acclaimed and fairly commercially successful album due, in part, to the band retooling and updating their sound to a contemporary heavy metal style.
Abominog 12" Vinyl LP
Bronze 28 784 XOT / LC 2313 , 1979 , Germany
The 1979 release "Best of Uriah Heep" on Bronze Records, catalog number 28 784 XOT, is a compilation spanning 1970-1976. Produced by Gerry Bron, it features the band's pinnacle tracks, showcasing their evolution. Sound engineer Peter Gallen ensures sonic fidelity. Distributed in Germany, the LP captures Uriah Heep's global appeal. LC 2313 highlights Bronze Records' role.
Best of URIAH HEEP 12" Vinyl LP
Bronze 201 655 , 1980 , Germany
"Conquest" is an album by the English rock band Uriah Heep, released in 1980. It and marked a departure from their earlier, heavier sound towards a more polished and commercial style. The album features a mix of hard rock, progressive rock, and arena rock elements and includes songs such as "Heartless Land," "Imagination," and "Feelings."
Conquest 12" Vinyl LP
Uriah Heep's 1974 album "Demons and Wizards," released on a 12" LP in Austria with a Roger Dean-designed gatefold cover (Island 86 185 IT), holds significance within the evolving rock music landscape. The collaboration between the iconic band and Dean resulted in a visually striking cover that complemented the album's fantasy themes. This Austrian release contributed to the global accessibility of Uriah Heep's music, marking a notable chapter in 1970s rock history.
"Equator" is the 1985 album by the English rock band Uriah Heep. . It was recorded during a time of change and transition for the band, as they were exploring new sounds and directions. The album features a mix of hard rock, progressive rock, and arena rock elements, and includes songs such as "Rockarama," "Lonely Nights," and "The Other Side of Midnight."
The album cover for Uriah Heep's 1978 album "Fallen Angel" was designed by artist Chris Achilleos. Chris Achilleos is a Cypriot-British painter and illustrator who has created cover art for many books, albums, and magazines. He is well known for his fantasy and science fiction artwork and his attention to detail, and has created many memorable and iconic images throughout his career.
Firefly is the tenth album released by British rock band URIAH HEEP. It was first album without David Byron, lead vocalist and a founder-member of the band, and the first of three albums with John Lawton.
- Firefly (Germany, Bronze 28 791) - Firefly (Germany) - Firefly (Gt Britain) 12" Vinyl LP
Bronze 205 474 , 1983 , EEC
Uriah Heep's 1983 release, "Head First," marked their 15th studio album under Bronze Records. Produced by Ashley Howe, the album showcased the band's adaptability in the evolving music scene. Recorded at Manor Studios, it blended hard and progressive rock elements. In the context of 1983 Europe, the album reflected the era's musical trends and served as a sonic backdrop to the cultural shifts of the time.
Head First 12" Vinyl LP
Bronze 28 715 XOT , 1976 , Germany
Released in 1976 on Bronze Records, Uriah Heep's "High and Mighty" 12" LP marked a significant chapter in mid-'70s rock. Produced by the band and recorded at London's Roundhouse Studios, it showcased their distinctive blend of hard and progressive rock.
High and Mighty 12" Vinyl LP
The 1979 release of Uriah Heep's "Innocent Victim" on Amiga Records, featuring a distinctive band portrait on the cover, adds a captivating layer to the album's narrative. With liner notes by Ulrich Gnoth and the DDR catalog number AWA 8 55 671, it stands as a unique collector's item, providing a glimpse into the cultural and musical dynamics within the German Democratic Republic during that period.
- Innocent Victim (East-Germany, Amiga Records) - Innocent Victim (Germany) - Innocent Victim (Switzerland)
INT 148.811 DMM , 1987 , Germany
Uriah Heep's "Live in Moscow," recorded during their historic 1987 concerts in the Soviet Union, marks a pivotal moment in rock diplomacy. Spearheaded by Laszlo Hegedus, the album showcases the band's musical prowess and captures the energy of the era. The gatefold cover and meticulous engineering by Janos Mihaly and Gabor Hegedus contribute to a sonic masterpiece.
Live in Moscow / Cam B Mockbe 12" Vinyl LP
"Uriah Heep's 'Live 1973' 2LP Album, subtitled 'Bronze Records and Peter Bowyer Present,' captures the essence of the band's musical prowess during its release period. Released on vinyl, the record reflects a moment in music history, showcasing Uriah Heep's live performances. Bronze Records and Peter Bowyer's collaboration contributes to preserving and presenting this iconic era of rock music for enthusiasts and collectors alike."
- Live 1973 (Germany) - Live 1973 (USA)
Uriah Heep's "Look At Yourself," released on Bronze Records in Germany, adds a distinctive chapter to the band's musical narrative. Produced by Gerry Bron and recorded at Lansdown Studios in 1971, this release encapsulates the essence of British hard rock. With a unique imprint on the German music scene, it stands as a testament to Uriah Heep's international resonance and diverse influence.
- Look at Yourself (Germany) - Look at Yourself incl Large Poster (Germany) - Look at Yourself (Gt Britain) - Look at Yourself (Netherlands)
Uriah Heep's "The Magician's Birthday," a 1972 12" LP vinyl release, stands as a quintessential piece in the British rock scene. Featuring a gatefold sleeve designed by Roger Dean, the album combines Ken Hensley's storytelling with the band's musical prowess. Recorded at Landsdowne Studios, London, it presents a cohesive narrative with detailed liner notes. Produced by Gerry Bron, this timeless artifact encapsulates the essence of progressive rock during its release period.
- Magician's Birthday (Gt Britain) - Magician's Birthday (Italy) - Magician's Birthday (Netherlands & Germany)
Uriah Heep's 1975 release, "Return to Fantasy," showcased a harmonious blend of production mastery by Gerry Bron and recording finesse at London's Lansdowne and Morgan Studios. The visual allure, courtesy of Dave Field's design and Joe Gaffney's photography, complemented the musical journey. Released on Bronze Records as a 12" vinyl LP, the album's inner sleeve with complete lyrics added a personal touch, contributing to its significance in the diverse musical landscape of 1975.
- Return to Fantasy (Germany, Bronze 28 783) Return to Fantasy (Germany, Bronze 89 065 XOT)
Released in 1970, URIAH HEEP's "Salisbury" 12" LP Vinyl Album, stands as a musical gem. With its distinctive gatefold album cover, this French edition adds a touch of elegance to the band's iconic sound. A testament to the era, the release encapsulates the spirit of the '70s music scene, making it a prized collector's item for enthusiasts of the period.
- Salisbury (France) - Salisbury (Germany)
Released in 1973 by Bronze Records, Uriah Heep's "Sweet Freedom" marked the band's sixth studio album. The 12" LP, cataloged as Bronze 28 777 XOT, showcased the British rock band's musical prowess during a dynamic period in the music industry. With its blend of rock and progressive elements, the album contributed significantly to the band's artistic evolution, leaving an indelible mark on the music scene of 1970s Germany.
- Sweet Freedom (Bronze Records) - Sweet Freedom (Island Records)
The Austrian release of Uriah Heep's debut album, "Very 'eavy... Very 'umble," on Island C 85 690/Bronze/Austro Mechana, offers a regional perspective on the band's impact. With a distinct catalog number, this version maintains the album's original charm, featuring a gatefold-sleeve and insert with band photos. The Austrian release contributes to the broader European dissemination of Uriah Heep's influential hard rock sound during the early 1970s.
- Very 'Eavy Very 'Umble (Austria) - Very 'Eavy Very 'Umble (Germany, Bronze Records) - Very 'Eavy Very 'Umble (Germany, Vertigo Records)
Bronze 87 931 IT , 1974 , Germany
"Wonderworld," the 1974 studio album by English rock band Uriah Heep, showcases a blend of hard rock, progressive rock, and blues-inspired elements. Featuring tracks like "The Wizard," "Suicidal Man," and "So Tired," the album marked a shift towards a more straightforward and commercial style, departing from the band's experimental sound. Despite mixed reviews, it proved commercially successful, solidifying Uriah Heep as a prominent hard rock band in the 1970s, with its tight production and memorable performances earning it a lasting place in the band's live repertoire.
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