Cheech Chong's - Wedding Album 12" Vinyl LP Album

- Stoner Humour

Adler played a pivotal role in organizing the Monterey International Pop Festival in 1967. This groundbreaking event, held in California, marked a turning point in music history. It showcased emerging talents like Jimi Hendrix, Janis Joplin, and The Who, exposing them to a wider audience and launching them into superstardom. Adler's vision for the festival, which emphasized artistic expression and cultural diversity, helped establish it as a model for future music events.

The Rocky Horror Picture Show: A Cult Classic

In the realm of film, Adler's executive production of "The Rocky Horror Picture Show" solidified his reputation as a tastemaker with an eye for the unconventional. The film, with its unique blend of music, campy humor, and subversive themes, became a cult classic, inspiring devoted fan communities and midnight screenings that continue to this day. Adler's willingness to embrace the film's eccentricity contributed to its enduring appeal.

A Hitmaker in the Recording Studio

As a record producer, Adler's track record is nothing short of remarkable. He produced numerous hit records for a diverse range of artists, including The Mamas & the Papas, Carole King, The Grass Roots, and Jan & Dean. His work on Carole King's landmark album "Tapestry," which won four Grammy Awards, is considered a masterpiece of pop music production. Adler's ability to nurture artists' creativity and craft commercially successful records solidified his position as a sought-after producer in the industry.

Adler's eclectic taste extended to producing records for the innovative rock band Spirit, known for their psychedelic and jazz-influenced sound. He produced their critically acclaimed album "Clear," which featured the hit single "Nature's Way." Adler's production helped to capture the band's unique sound and contribute to their growing popularity.

He also produced several albums for the comedy duo Cheech & Chong, including their self-titled debut and "Wedding Album." Adler's production skills translated seamlessly to the comedy genre, helping to capture the duo's irreverent humor and create records that resonated with a wide audience.

Beyond the Music: An Entrepreneurial Spirit

Adler's entrepreneurial spirit extended beyond producing records and films. He co-founded Dunhill Records and later Ode Records, both of which played significant roles in the music industry. He also co-owned the Roxy Theatre, a renowned music venue in West Hollywood, where countless legendary acts graced the stage.